MACH Alliance Announces 2025 MACH Impact Award Winners

Sephora and FLEETLOOP earn top honors for their digital projects that leveraged MACH principles, as announced during The Composable Conference

The MACH Alliance, a not-for-profit industry body dedicated to advocating for open, best-of-breed technology ecosystems, has revealed the winners of its fourth annual MACH Impact Awards, with Sephora and FLEETLOOP earning the coveted Grand Prix honors. The awards program capped off the second night of The Composable Conference 2025, the organization’s global annual event, held April 22-24 in Chicago.

“FLEETLOOP epitomizes my definition of a digital experience winner,” said Miya Knights, Impact Awards co-chair and director and publisher of Retail Technology Magazine. “The company disrupted its industry, slashed costs, and delivered rapid, end-to-end innovation that seamlessly marries an outstanding customer front end with efficient operational back-end systems.”

“Sephora is a standout winner for me,” said Justin Thomas, Impact Awards co-chair and global head of digital experience and growth at Kraft Heinz. “The scale, complexity, and risk of what they achieved behind the scenes is immense, and they delivered it all at the level of a global brand with massive infrastructure demands.”

The prestigious awards shine a spotlight on future-proof solutions that drive measurable business value and solve complex technical challenges by leveraging and deploying MACH and composable approaches. Overall, the MACH Alliance handed out 14 MACH Impact Awards, recognizing projects from focus industries, project teams, and individuals.

The newly introduced Best Platform Transformation Project dominated this year’s awards with a total of 31 entries. Sephora and Loto-Québec earned the competitive award, which recognizes the transformation of an existing legacy platform to incorporate MACH technologies and deliver strong business outcomes.

Official winners of the 2025 MACH Impact Awards are:

• Grand Prix — Best Overall Change: Sephora
• Grand Prix — Best Digital Experience: FLEETLOOP
• Best Platform Transformation Projects: Sephora, Loto-Québec
• Best B2B Project: FLEETLOOP
• Best Retail Project: LKQ Europe
• Best Health & Wellness Project: The Vitamin Shoppe
• Best Travel & Tourism Project: Loto-Québec
• Best Manufacturing Project: Lallemand
• Best Breaking New Ground Projects: Mattel, Takko Fashion
• Teams of the Year: Golfbreaks, Parkland
• Contributor of the Year: Trent Dudei - Sentry Insurance

“Organizations are rapidly turning to composable technology for its flexibility, scalability, and ability to quickly respond to evolving business needs,” said Holly Hall, managing director, MACH Alliance. “MACH adoption has become foundational for business success. This year’s esteemed winners represent the best and brightest individuals, teams, and initiatives that are driving their organizations toward a composable future.”

For a full list of nominees and winners, visit The MACH Impact Awards page.

About MACH Alliance

The MACH Alliance is a 501(c)(6) non-profit organization, governed by an independent board and does not endorse specific vendors, members or otherwise. The Alliance was formed in June 2020 to help enterprise organizations navigate the complex modern technology landscape. It aims to guide and show the business advantage of open tech ecosystems that are Microservices based, API-first, Cloud-native SaaS and Headless. All MACH Alliance members meet certification principles that are published on the website.

The MACH Alliance welcomes technology companies and individual industry experts who share the same vision for the future. Learn more at machalliance.org, read here about MACH certification and follow us on Twitter, LinkedIn and Instagram.

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